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Now · Blog

Notes on buildings, tenants, and the market.

The HqO blog, newest first. For product changes, read the changelog in Now.

  1. Blog

    Strengthening Building Communities with an End-to-End Operating System

    If you know HqO, you know that enhancing physical office spaces with digital experiences is our bread and butter — we help people to love where they work. We have long stressed that creating a community in the workplace ...

  2. Blog

    Frank Talks CRE: Do You Work Here?

    According to USA Today, an estimated 1 million people attend one of the dozens of events that are held in the host city during the week leading up to Super Bowl Sunday. To meet the needs of this diverse horde requires a ...

  3. Blog

    ‘Tis the Season: 4 Ideas for Digital Company Holiday Events

    ‘Twas December 10th, 2019, and all came together from the HqO team. They gathered in office with holiday cheer, and excitedly received their new HqO gear. After the gifts the awards show occurred, then later that night ...

  4. Blog

    Getting “On the Grid”: The Importance of CRE Benchmarking

    Benchmarking — or the process of comparing your business’ data and results with those of your industry peers to increase performance — is nothing new. We’ve seen this in a multitude of ways in the real world: sports ...

  5. Blog

    Don’t Waste Your Time on Vanity Metrics

    With all the changes that the commercial real estate (CRE) industry has seen this past year, we know that the best way to stay informed and to get ahead is through data collection. However, not all data is good data, ...

  6. Blog

    3 Data Sources to Drive Your New Office Strategy

    At Spatio Metrics, we’ve seen that workplace design has a significant impact on human health, productivity, and wellbeing. As we adapt to new ways of working and staying healthy amidst the pandemic, the role of physical ...

  7. Blog

    Resolving a Patchwork Problem: Technology Innovations for a Safe Return to the Workplace

    Guest Blog by Haven Diagnostics With cases of COVID-19 continuing to fluctuate across the United States, employers are struggling with the question of how to bring employees back to the workplace. Though the CDC ...

  8. Blog

    Trick or Treat: Debunking 5 Myths About Proptech and Tenant Experience

    With Halloween right around the corner, the world has been indulging in all things make-believe. We’ve seen the emergence of costumes, decorations, and candy galore — all of which wouldn’t exist without the storytelling ...

  9. Blog

    Why an Operating System for Commercial Real Estate?

    This past August marked the 25th anniversary of Microsoft’s formal launch of Windows 95, which introduced the broader population to the concept of an operating system for the very first time. At its launch, only about ...

  10. Blog

    Frank Talks CRE: The Art of the Casual Conversation

    My boss walked into my office, as he so often did, after navigating the long, narrow rows of desks and file cabinets that comprised the spine of our department high above the auditorium at Radio City Music Hall. His ...

  11. Blog

    We’re Never Going Back to Normal

    In the same ways Apple redefined the tech industry, the current landscape of commercial real estate (CRE) is changing due to the new technology innovations introduced during the new normal. Over 44 years ago, two ...

  12. Blog

    5 Programming Ideas To Reactivate and Elevate Your Suburban Office Portfolio

    We recently shared a few tenant experience program ideas that commercial real estate landlords and property teams could utilize to engage tenants remotely. In a similar vein, we’ve been taking a closer look at suburban ...

  13. Blog

    HqO and the ‘Burbs: Bringing Tenant Experience Outside the City

    Due to the changing needs of the workforce, there has been a larger focus on the suburban tenant experience as more and more tenants are considering switching up their workplace strategies and moving outside of central ...

  14. Blog

    Your Tenants Demand a Tech-Enabled Life — Don’t Let Your Building Fall Short

    From the moment they wake up until the moment they fall asleep — and even for those several hours in between — your tenants are tech-enabled, using multiple technologies to collect data on and improve every aspect of ...

  15. Blog

    How Your Suburban Office Can Support a Post-COVID Workforce

    When times are changing, adaptability is key. The COVID-19 pandemic has thrown a curveball into every major market, particularly impacting those which include the public realm, such as the commercial real estate (CRE), ...

  16. Blog

    Frank Talks CRE: Managing ‘New’ Normals Is Not So New

    The introduction of a “new normal” – a wholesale change in how we navigate through our daily lives and how industries alter the way they conduct business – is just not that exceptional. In fact, the emergence of a new ...

  17. Blog

    Virtual Engagement for Remote Workers: 5 Tenant Experience Programs You Can Run Online

    In one of the early days of my then-new job at HqO, I walked into the lobby of our office building particularly tired. I was still getting used to my new commute, which had more than tripled in distance from my previous ...

  18. Blog

    Using Contextual Data to Improve CRE Decision-making with HqO’s Building Population Report™

    During the height of the cold war, Stanislav Petrov was a lieutenant colonel in the Soviet Union’s Air Defense Forces, and his job was to monitor the Soviet satellite system responsible for detecting nuclear missile ...

  19. Blog

    Frank Talks CRE: The Crucial Importance of Building Communities

    I was working on the 46th floor of a Manhattan skyscraper on August 14, 2003, when the lights went out across most of the U.S. and Canadian east coast. Within a half hour, it became clear that the power would not be ...

  20. Blog

    Differentiating with Data: The Competitive Edge You’ve Been Searching For

    What if we told you that the things you can’t always see about your office — such as the hidden data revealing how tenants really use your building — have the most influence on the success of your business, now and in ...